There are definitely benefits to being the quarterback of the Dallas Cowboys. Dak Prescott played poker with owner Jerry Jones, twice, and won both times. In 2021 he responded to being franchise tagged in 2020 by working out a new agreement that was short in length (four years), for top-of-the-market money and also worked in second tag (useful in future holdouts), a no-tag clause and a no-trade clause.

He parlayed that leverage into a market-setting deal this past August to the tune of $60 million. Prescott has appeared in several commercials over the years, including spots for 7-11, Sleep Number mattresses and DirecTV. And now, a Sony and Marvel joint venture.

Prescott appears alongside Tom Hardy in a new commercial for Venom: The Last Dance, the third iteration in the franchise under the Spiderman umbrella. Prescott walks with Hardy’s character, Eddie Brock, who shares his body with an alien symbiote, as they walk through the open plains and plot on taking over a horse.

The commercial features Prescott doing his warm-up dance made famous several years ago, his signature “Here We Gooo!” pre-snap call and a reference to his recent deal.

This isn’t the first team-up between Sony and a sports figure, as a couple weeks ago Hardy walked in on UFC president Dana White, demanding a chance to enter the ring.

Venom: The Last Dance is released in theatres on October 25.